The coronavirus pandemic has only served to increase the emphasis that businesses should place on selling online. But in a crowded e-commerce marketplace, ensuring your company stands out on the internet is vital.
Today’s consumers place a huge reliance on online searches across a variety of devices and platforms to help them solve problems and satisfy their needs. Research shows that almost three-quarters of people search online even before making offline purchases, while global market leader Google registers two trillion searches every year.
A business that can optimise its web presence to put itself at the front of the queue when potential customers are looking for a specific product or service stands a much greater chance of success.
Here are our top ten tips for making the most of SEO.